The task at hand was straightforward but ambitious: digitally recreate Aston Martin's newest gems, the DB12 and DB12 Volante. Using Unreal Engine and a full CG workflow, our challenge was to depict the cars' features and charm, all while highlighting the advantages of CG over traditional film methods.
Starting with a mood-board helped us sketch out the right environment and setting for the cars. This step was all about visualizing the best backdrops to complement the cars. The beauty of a CG workflow? We had room to try out different visuals, refine them, and nail the perfect look without the hassles of on-location shoots.
With Unreal Engine 5 as our tool, we set out to shape a convincing 3D environment that would do justice to the cars.
The cooperation between Fuze Studio and The Digital Bunch was a game-changer for this project. By pooling our knowledge and skills, Fuze Studios and The Digital Bunch managed to push boundaries without getting bogged down by technical issues. It was all about blending our strengths and making sure the final product was the best it could be.
Working together, we were able to get creative and deliver something both teams were proud of!