Consistent product imagery: Create & Barrel
Our CG studio has had a long-term relationship with Crate & Barrel, a leading manufacturer of furniture. Over a year ago, they approached us with the task of enhancing their online customer experience by providing photorealistic images and detailed product views of hundreds of their products.
![3D furniture renders in high resolution for Crate & Barrel](/_next/image?url=%2F_next%2Fstatic%2Fmedia%2Fheading.186cd9b3.jpg&w=3840&q=75)
![3D renders of a bed in high resolution for Crate & Barrel](/_next/image?url=%2F_next%2Fstatic%2Fmedia%2Fbeds-black.bb2843fa.jpg&w=1920&q=90)
Experienced team & specialized software
Our team of artists and CG experts have a wealth of experience in creating 3D models and realistic images. We used specialized software such as Autodesk Maya, Zbrush, and Arnold to deliver high-quality images that met Crate & Barrel's strict quality standards, specifications, and timelines.
![3D renders of furniture in high resolution for Crate & Barrel](/_next/image?url=%2F_next%2Fstatic%2Fmedia%2Ffurniture.640cca76.jpg&w=1920&q=90)
Ensuring Consistency
One of the key aspects of this project was consistency, and Crate & Barrel's team had a clear understanding of this. They had developed a set of guidelines that included specific brand specifications to ensure that every image on their website was of the same high standard. Working closely with Crate & Barrel's experienced e-commerce team helped us to align our efforts with their vision and deliver the final product that met their expectations.
![3D renders of beds in high resolution for Crate & Barrel](/_next/image?url=%2F_next%2Fstatic%2Fmedia%2Fbed.bb9151cd.jpg&w=1920&q=90)
Structured Workflow
In order to meet the tight timelines of the project, we established a structured workflow that included regular progress updates and communication with Crate & Barrel. This helped us address any issues that arose in a timely manner and allowed us to deliver the final images on schedule.
![3D renders of a table in high resolution for Crate & Barrel](/_next/image?url=%2F_next%2Fstatic%2Fmedia%2Fitems.9df139ea.jpg&w=1920&q=90)
Final Product
The final product received positive feedback from Crate & Barrel and helped enhance the customer experience on their website by providing detailed product views and high-quality images. Our team's ability to meet the client's specifications and tight timelines helped strengthen our partnership with Crate & Barrel.
![3D renders of a table in high resolution for Crate & Barrel](/_next/image?url=%2F_next%2Fstatic%2Fmedia%2Ftables.a91ad024.jpg&w=1920&q=90)
Building Trust
Trust is key to a successful CG studio-brand partnership. Tailored solutions, effective communication, and timely problem-solving lead to photorealistic images that align with a brand's vision and exceed customer expectations. A strong, lasting relationship ensures seamless collaboration on future projects. Elevate your customer experience, trust us to deliver.